The Authority of Print. the 24/7 access of the internet.
Formula4Media covers the most influential specialty markets: running, outdoor, team sports and performance textiles and materials. Coverage of these specialty markets informs everything we do in our magazines. It allows us to deliver cutting edge reporting to all our readers and provide them with what they need to know, when they need it in a format that is convenient for them.
Digital Publications
Edited for specialty running  and multi-sport retailers.
24X / 1st and 15th
of each month
2018 Media Kit
Edited for C-level execs  at major retailers and brands.
Published Weekly
2018 Media Kit
Edited for product developers, designers, and sourcing executives.  Published 7X each year
2018 Media Kit
the power of face-to-face. Educational, engaging, exciting.
Formula4Media’s conferences and trade shows put an emphasis on education and engagement between buyers and sellers, and are designed to be tactical for both retailers and brands. Formula4Media’s award presentations bring together the retail and vendor community to recognize, support and celebrate the very best in class.
The Premier Conference & Trade Show for Running Specialty Retailers
The Running Event is a conference and trade show that attracts running specialty store owners and executives from around the world. The conference sessions address the unique  needs of running specialty stores. The Trade show features top footwear, apparel, hosiery, and accessory brands as well as new, innovative products.
The Best Running Stores in America®
The definitive list of the running stores that excel in customer service, shoe fitting, product knowledge and support of their local running communities. Also the Store of The Year and special awards given by Industry leaders. June 21-23, 2018 in Minneapolis, MN
Blending Sports and Style
The sportstyle show was created to give retailers and vendors a platform to better understand today’s sports lifestyle consumer and provide a first look at the new products that will drive them into their stores and online. The event includes conference sessions that offer marketing insights and new tactics for reaching the most powerful consumer in the market.
The Running Specialty Hall of Fame®
Recognizing and celebrating the retailers, vendors and athletes who helped create the modern running specialty business. Presented by the IRRA. Awards also include the IRRA Shoe of the Year and Vendor of the Year.
Nov/Dec at The Running Event
The Gold Medal Service Award for Outstanding Customer Service of Independent Footwear Retailers Our exclusive service ratings of the best sit
& fit retailers in the country.  Using criteria that
was developed by a panel of store owners, we mystery shop more than 100 top retailers and
rate them on different data points. August 2018